SEO vs Google Ads: أيهما أفضل في السوق السعودي؟ معركة العائد على الاستثمار 2026

:root {
–primary-color: #0d2137;
–accent-color: #4285F4; /* أزرق جوجل */
–secondary-color: #EA4335; /* أحمر جوجل */
–bg-light: #e8f0fe;
–text-color: #1a1a1a;
–border-radius: 12px;
}
body {
font-family: ‘Tajawal’, sans-serif;
line-height: 1.9;
color: var(–text-color);
background-color: #fff;
margin: 0;
padding: 0;
}
.enjaz-article-container {
max-width: 900px;
margin: 0 auto;
padding: 40px 20px;
direction: rtl;
}
.enjaz-article-container h1 {
font-size: 42px;
font-weight: 800;
color: var(–primary-color);
text-align: center;
margin-bottom: 30px;
border-bottom: 4px solid var(–accent-color);
padding-bottom: 20px;
line-height: 1.4;
}
.enjaz-article-container h2 {
font-size: 32px;
color: var(–primary-color);
margin-top: 60px;
margin-bottom: 30px;
border-right: 6px solid var(–accent-color);
padding-right: 20px;
}
.enjaz-article-container h3 {
font-size: 24px;
color: #333;
margin-top: 40px;
margin-bottom: 20px;
}
.enjaz-article-container h4 {
font-size: 20px;
color: var(–secondary-color);
margin-top: 25px;
margin-bottom: 15px;
font-weight: 700;
}
.enjaz-article-container p {
font-size: 19px;
margin-bottom: 25px;
text-align: justify;
}
.enjaz-article-container ul, .enjaz-article-container ol {
margin-bottom: 25px;
padding-right: 30px;
}
.enjaz-article-container li {
font-size: 18px;
margin-bottom: 12px;
position: relative;
padding-right: 30px;
list-style: none;
}
.enjaz-article-container ul li::before {
content: ‘⚔️’;
position: absolute;
right: 0;
font-size: 16px;
}
.enjaz-article-container ol {
counter-reset: item;
}
.enjaz-article-container ol li::before {
content: counter(item);
position: absolute;
right: 0;
background: var(–primary-color);
color: white;
width: 22px;
height: 22px;
border-radius: 50%;
text-align: center;
font-size: 14px;
line-height: 22px;
}
.enjaz-executive-summary {
background: linear-gradient(135deg, var(–bg-light) 0%, #f1f3f4 100%);
border: 2px solid var(–accent-color);
padding: 30px;
border-radius: var(–border-radius);
margin-bottom: 40px;
font-weight: 600;
}
.enjaz-info-card {
background: #fff;
border: 1px solid #e9ecef;
border-top: 5px solid var(–accent-color);
padding: 30px;
border-radius: var(–border-radius);
margin-bottom: 30px;
box-shadow: 0 5px 15px rgba(0,0,0,0.05);
}
.enjaz-pain-point {
background-color: #fff3cd;
border-right: 6px solid var(–secondary-color);
padding: 25px;
margin: 30px 0;
border-radius: 8px;
}
.enjaz-highlight-box {
background-color: var(–primary-color);
color: white;
padding: 35px;
border-radius: var(–border-radius);
margin: 40px 0;
}
.enjaz-table-container {
overflow-x: auto;
margin: 40px 0;
}
.enjaz-table {
width: 100%;
border-collapse: collapse;
background: white;
border-radius: var(–border-radius);
overflow: hidden;
box-shadow: 0 0 20px rgba(0,0,0,0.1);
}
.enjaz-table thead th {
background-color: var(–primary-color);
color: white;
padding: 20px;
text-align: center;
font-weight: 700;
}
.enjaz-table td {
padding: 18px;
text-align: center;
border-bottom: 1px solid #eee;
}
.enjaz-cta-box {
background: linear-gradient(135deg, var(–secondary-color) 0%, #c5221f 100%);
color: white;
padding: 60px 40px;
text-align: center;
border-radius: var(–border-radius);
margin-top: 60px;
}
.enjaz-btn {
display: inline-block;
background-color: white;
color: var(–primary-color);
padding: 18px 45px;
font-size: 20px;
font-weight: 700;
text-decoration: none;
border-radius: 50px;
margin: 15px 10px;
transition: 0.3s;
}
.enjaz-btn-whatsapp { background-color: #25D366; color: white; }
@media (max-width: 768px) {
.enjaz-article-container h1 { font-size: 28px; }
.enjaz-article-container h2 { font-size: 24px; }
}